We’ll “Just B” saving this week.
Amazon’s Big Spring Sale runs now through March 31, bringing major markdowns on everything from big-ticket tech to little luxuries. And if you’re stumped on where to start, who better to look to for shopping inspiration than the product review queen herself, Bethenny Frankel?
Below, browse deals on a handful of staples the self-proclaimed accidental influencer has raved about on social media — from the “swimsuit of the summer” to her beloved drugstore beauty buys. (Plus, for more deep discounts, be sure to check out our guides to the best beauty and fashion deals.)
Frankel influenced plenty of shoppers to buy this bronzer; when she first posted a TikTok comparing the affordable buy to one sold by “the artist formerly known as Chanel.” It sold out almost instantaneously.
“I opened it and I was like, we are the richest of the bitches,” she gushed. “I am so excited because no one’s really done it right.”
Stacy London agrees, as she once told us she “cannot stop using” the “insane” bronzer. (“And I’m not a big bronzer person, so for me to say that is pretty bonkers,” she added.)
Eyeing the beauty products on Frankel’s Instagram Story? She shared a snap of these affordable eye patches this week, writing, “immediately yes.”
“These eye patches have a tread on them so they’re grippy and don’t slide down your face,” she added, concluding that she’s “obsessed.”
“The most insane bodysuit ever — I got it in every color,” Frankel wrote on Instagram of this “smooth” and “sculpted” style. With 20 color options available, the hardest part just might be deciding which one to add to your cart.
Another sweet (and sweet-smelling) deal? Bethenny Frankel’s “The List” Instagram account shared a rave review of this scent on Instagram, calling it the “perfect balance of clean and sweet” and saying it “lasts SO long.”
One of Frankel’s first beauty finds? This anti-aging moisturizer, which she once called “probably the biggest beauty discovery I ever made.”
“It is so elite, it is so rich, it is so hydrating … it’s beyond,” she raved on TikTok in 2023.
Just in time for the Big Spring Sale, Frankel posted Instagram Stories of herself using this buzzy K-beauty device. It’s also been linked to Kim Kardashian, Kyle Richards and Alix Earle (to name but a few).
“I’m not kidding … if you said they were $60, I would believe you,” she said in a sponsored post last year of this plumping gloss, declaring: “I promise you this is better than any expensive lip oil.”
The hyaluronic acid-powered product is also a go-to for stars like Reneé Rapp, who counts it as part of her everyday lip combo.
Frankel’s love for L’Oréal runs deep, as she called this exfoliant a “must-have” in another of her famous review videos.
“People always ask me, ‘How do I have the glowy look?’ I exfoliate,” she explained, saying it’s a skincare “step people do not do enough.”
L’Oréal Paris True Match Lumi Glotion
Perhaps no product is quite as synonymous with the “Just B” host as this glow-boosting lotion, which Martha Stewart also uses on the regular.
Frankel shouted it out in a Page Six Style interview last year, saying, “It’s not a luxury beauty item in price, but it’s absolutely luxurious.”
You’re running out of time to score a deal on Frankel’s favorite running shoes. She included these “elite” kicks in one of her recent shopping suggestions posts, saying they “feel like they should cost way more.”
Page Six Commerce Reporter Erica Radol’s also on board, saying, “I rarely buy things twice, but that’s how great they are!”
With temperatures still yo-yoing as we ease into spring, there’s never been a better time to invest in layers. This 15% cashmere cardigan also landed in Frankel’s Prime Day Instagram post in October, where she called it “cashmere that feels like luxury but without the luxury price tag.”
Frankel’s called this rich cream “expensive but worth it.”
“This also reduces the appearance of fine lines,” she raved of the product on Instagram, saying it “feels like the richest, bounciest hydrating water cream.”
Get ready to dive into summer in style with this Frankel-approved swimsuit. She declared it “the supermodel swimsuit of the summer” last year, quipping, “I would have been the only one wearing it, and I would’ve been the chicest woman in town, but the Lord’s work means sharing.”
Dobreva Mesh Strapless Bra
The “RHONY” alum also shared an enthusiastic review of this sheer strapless style, saying on TikTok: “I’m turning you on to the best strapless bra in the world.”
Frankel also has a rosy outlook on this facial toner, once telling the Post, “It’s not too fragrant, it’s like Goldilocks — just what it needs to be.”
Why Trust Page Six Style Shopping
This article was written by Hannah Southwick, Commerce Associate Editor for Page Six. Hannah spies deals on actually affordable celebrity-worn styles, puts celebrities’ brands to the test and finds the beauty products that keep stars red carpet-ready. She consults stylists and industry pros — including celebs themselves — for firsthand product recommendations, trend predictions and more. In addition to writing for Page Six since 2020, her work has been featured in USA Today and Parade.