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  • Meta Is Consolidating More of Its Detailed Ad Targeting Options
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    Meta Shares Tips on How To Optimize Holiday Campaigns

    Meta has shared some new tips to help marketers maximize their holiday campaigns, which could provide some timely guidance for your planning and approach. And as you could probably have guessed, Meta’s biggest tip is to put your faith in its evolving AI tools to target your ads for you. As per Meta: “Forget second-guessing […] More

  • Pinterest Publishes 2025 Holiday Planning Guide
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    Pinterest Publishes 2025 Holiday Planning Guide

    Yes, it’s only July, but it’s time to start mapping out your holiday marketing plan, in order to ensure that you’re making the most of your opportunities in the lead-up to the key shopping period. Because people are shopping earlier and earlier. Data shows that consumers are now seeking out holiday gifts and inspiration as […] More