AI agents are starting to reshape how enterprise marketing teams operate, shifting the technology away from creative support tools and toward operational infrastructure. Across large organisations, marketing leaders are under pressure to manage complexity, control costs, and shorten production cycles as campaigns run continuously in more channels. A recent funding round for adtech startup Fluency […] More
Listen to the article 3 min This audio is auto-generated. Please let us know if you have feedback. TikTok has announced some new updates to its AI-powered Smart+ campaigns, including enhanced creative selection for promotions, the expansion of duplication and draft mode, and ad previews for creative combinations. So, basically, more ways to use TikTok’s […] More
Guest author: Sophie von Mensenkampff, EMEA Marketing Manager, Visibrain TikTok has become a platform of major importance for brands across all sectors, but what does it really take to go viral? In their latest study, Visibrain breaks down the TikTok landscape to help marketers and PR professionals understand exactly how top-performing content captures attention. As […] More
Listen to the article 2 min This audio is auto-generated. Please let us know if you have feedback. YouTube is tweaking the design of its video management options for creators, while it’s also looking to simplify the upload flow, in order to reduce confusion, especially when posting Shorts clips. First off, on video management, YouTube […] More
Guest author: Lydia Havens, Writer, SkillHub Balancing classes, part-time jobs, and personal obligations often leaves US students stretched thin, motivating many to seek academic support when deadlines pile up. Turning to paper writing platforms can be a practical decision rather than an act of dishonesty; these services act as time-saving tools that guide overwhelmed learners […] More
Listen to the article 3 min This audio is auto-generated. Please let us know if you have feedback. X has taken a new step to reduce the amount of spam posting in the app, this time by cutting off API access to apps that reward users for posting on X. In a new announcement, X’s […] More
Listen to the article 4 min This audio is auto-generated. Please let us know if you have feedback. Amid ongoing discussions about the impacts of social media on young users, YouTube is rolling out some new updates to its parental controls, which will enable parents to manage their kids’ screen time, with specific elements for […] More
Listen to the article 2 min This audio is auto-generated. Please let us know if you have feedback. Looking to ensure your promotions align with the most resonant and engaging trends of the moment, and stand out in-stream? This could help. Pinterest has shared its predictions on the colors that it thinks will dominate in […] More
Listen to the article 3 min This audio is auto-generated. Please let us know if you have feedback. After first launching it in early testing with a limited number of users in October last year, Instagram has today announced that all English-speaking users globally will now be able to access its “Your Algorithm” manual control option, […] More
Listen to the article 3 min This audio is auto-generated. Please let us know if you have feedback. Meta has continued its trend of employing Trump-aligned staff to senior leadership roles, with former Republican staffer Dina Powell McCormick joining the company as President and Vice Chairman. Powell McCormick has been on Meta’s Board of Directors since April last […] More
Listen to the article 2 min This audio is auto-generated. Please let us know if you have feedback. In case you were freaking out over somebody trying to hack you IG account over the weekend, Instagram says it’s all good, and that it’s addressed the issue, keeping your personal info safe. Over the weekend, a […] More
Listen to the article 2 min This audio is auto-generated. Please let us know if you have feedback. Okay, I’m not sure how significant this is, but YouTube seems to think that this is a pretty big deal, and for at least some creators, it probably is. Today, YouTube has announced some changes to its […] More
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