AMC is officially heading down Thunder Road.
The cable network has greenlit the NASCAR drama series that has Dennis Quaid starring.
Deadline first revealed the project was in the works in November and broke the news that the Reagan star was attached earlier this month.
The announcement came as part of AMC Global Media’s Upfront showcase in New York.
Thunder Road follows the multi-generational saga of the fictional Whitlock family, whose legacy in stock car racing is as deep as the family’s ties to the Southern hill country roots that shaped them.
Quaid will play racing legend Duane Whitlock aka The Wrecking Ball, a towering figure who built a racing empire from a legacy of moonshine runs and dirt tracks and refuses to let it die. With ruthless competitors who will stop at nothing to dethrone and destroy them, the Whitlocks are a blue-collar dynasty at the edge of extinction – and the old king is fighting to hold onto the crown.
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The series will go into production this summer and launch on AMC and AMC+ in 2027.
Thunder Road is created and executive produced by John Fusco with Taylor Elmore on board as showrunner and executive producer. Executive producers include Cliff Roberts with Syndicate Entertainment and Mark L. Smith, along with NASCAR Studio’s Tim Clark and John Dahl with Gladys Cheng as producer. The series is produced in association with NASCAR and marks the first long-form drama series to partner with the racing organization.
“We are thrilled to team up with NASCAR, a world-class partner that continues to engage and entertain their deeply loyal fans for nearly 80 years,” said Dan McDermott, Chief Content Officer of AMC Global Media and President of AMC Studios. “And in the ultimate dream casting, we’re fortunate to have the legendary Dennis Quaid lead this captivating series. This show will be a nonstop thrill ride for viewers.”
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